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How a Video Editing App Scaled Subscriptions via Affiliate Targeting
Find out how Buzzinly's affiliate partner DegPeg helped a leading video editing app overcome high acquisition costs and scale subscriptions across South America and Southeast Asia.
INDUSTRY
Video Editing App
MARKET
Southeast Asia + Latam
PARTNER
DegPeg
ABOUT THE BRAND
A Leading Video Editing App in Emerging Markets
DegPeg's client is a utility powerhouse, enabling users to create and share high-quality video content. With a focus on South America and Southeast Asia, the app serves the booming creator economy with premium editing tools.
THE CHALLENGE
Fragmented Acquisition in High-Growth Regions
📉 Low Conversion
Difficulty converting free installs into paid OTT subscriptions.
🌐 Targeting Hurdles
Cultural and linguistic diversity made broad targeting inefficient.
THE SOLUTION
Deterministic Data & Localized Creative
Leveraging a global network of DSPs and SSPs, the strategy focused on bot-free, high-intent traffic and localized creative adjustments for each specific market.
STEP 1
🎯
Targeting
Sharpened segmentation via DSP data.
STEP 2
🔗
Integration
Vetted traffic to prevent bot fraud.
STEP 3
🌎
Localisation
Creative produced in local languages.
SPEP 4
📊
Attribution
Real-time UTM optimisation.
THE RESULTS
Maximum ROI, Minimum Waste
A streamlined funnel that delivered sustainable CAC reductions over 10 months.
1.5M
👁️
Conversions to OTT Subscriptions
25%
💬
Reduction in Acquisition Cost
👏🏼
10
Months of Sustained Scalability
2+
🔥
Regions Fully Activated
25%
📱
CAC reduction achieved via retargeting efficiencies and bot-free traffic optimization.
STOP GUESSING.
START GROWING.
Get a custom audit of your creative funnel and see exactly where you're losing revenue. Our experts deliver a tailored creator roadmap in 24 hours.
✨ DATA-BACKED AUDIT
⚡️ 10M+ CREATORS
MORE SUCCESS STORIES
USER GENERATED CONTENT
Unlocking 30% Conversion Lift with UGC Video Reviews
30%
Sales Lift
3x
TOP Increase
5x
Trust Metrics
INFLUENCER MARKETING
Reaching Rural Farmer through Niche Influencers
394K
Video Views
14.3K
Engagements
2.6K
Shares
DIGITAL SAMPLING
Building Sales Velocity for a beverage
brand
509
Opt-ins
322
Purchases
60%
Conversion