User Generated Content (UGC)

Dive into the world of User Generated Content (UGC), where authenticity reigns supreme. Explore trending campaigns leveraging short-form videos, AI curation, and AR experiences to boost engagement and brand loyalty. From viral social media posts and testimonials to ecommerce integrations, discover how UGC drives social proof and community-driven marketing. Stay ahead with insights on EGC (Employee Generated Content) and metaverse innovations—empowering creators to transform brands in 2025.

Influencer Marketing and UGC Content: Expert Predictions for 2026

Unpack expert predictions on influencer marketing and ugc content trends for 2026. Insights on how to optimise influencer campaigns for better ROI and performance in 2026.

Influencer Marketing

Meghna from Buzzinly

Nov 74 min read

🛡️ Trust & UGC: The New Secret Weapon in Ecommerce Australia

Buzzinly and EcomEdge are coming together to revolutionlise ecommerce Australia with User Generated Content (UGC) solutions for PDP optimisation.

User Generated Content (UGC)

Karan from Buzzinly

Nov 42 min read

What is User Generated Content and how is it different to Influencer Marketing

What is User Generated Content (UGC)? A Full Breakdown and How It Differs from Influencer Marketing

What is User Generated Content (UGC)? It is the raw, unfiltered reviews, photos, and videos shared by real customers who genuinely love a brand. Unlike paid Influencer Marketing, UGC is driven by organic community loyalty and trust—70%+ of Gen Z and Millennials find it more credible than brand content. Brands use this authentic content to build community and drive sales.

User Generated Content (UGC)

Karan from Buzzinly

Sep 303 min read

5 Indian Influencers to Watch for Eid 2025

Our top picks for Eid 2025 Indian Instagram Influencers.

Influencer Marketing

Karan from Buzzinly

Jun 22 min read