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Influencer Marketing
Unlock the power of Influencer Marketing in 2025, fueled by AI matchmaking, micro-influencers, and authentic collaborations. Delve into trends like shoppable content, creator economies, and performance-based ROI strategies. Learn how nano-influencers and micro-communities amplify reach while integrating UGC for genuine engagement. From viral campaigns to data-driven social media tactics, get actionable insights to build high-impact partnerships that convert and captivate audiences.


The Rise of Regional Influencers in India: Transforming Digital Marketing Beyond Metro Cities
Unpack how regional influencers are driving Influencer Marketing India growth. This blog post shares valuable insights and examples for marketing leaders in India to develop their regional influencer marketing strategy.

Karan from Buzzinly
Nov 84 min read
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Influencer Marketing and UGC Content: Expert Predictions for 2026
Unpack expert predictions on influencer marketing and ugc content trends for 2026. Insights on how to optimise influencer campaigns for better ROI and performance in 2026.

Meghna from Buzzinly
Nov 74 min read
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Unlocking the Power of B2B Influencer Marketing India
Discover what is driving B2B Influencer Marketing India growth and why B2B should look at Influencer Marketing as a key growth strategy

Karan from Buzzinly
Nov 43 min read
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How to Choose the Right Influencer Marketing Agency: A 2026 Guide for Brands
Essential checklist to pick the right influencer marketing agency in India covering fake follower detection, influencer marketing ROI, vetted creators, influencer payments, & shoppable content that powers commerce. Buzzinly is a leading influencer agency in India delivering measurable ROI with advanced Influencer Tech and AI.

Karan from Buzzinly
Nov 43 min read
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Three Big Challenges facing Influencer Marketing in India
Influencer Marketing in India faces hurdles in ROI due to attribution gaps, transparency issues, and creator sustainability. Brands rely on superficial metrics, while creators face delayed payments and unfair contracts. Solutions include CPA tracking, regional micro-influencers, and transparent contracts. Buzzinly, a top influencer marketing agency in India, offers data-driven campaigns and creator equity for authentic ROI. Visit www.buzzinly.com.

Karan from Buzzinly
Oct 263 min read
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Influencer Marketing ROI: Why Reach Doesn't Matter (and What to Focus on Instead)
Influencer marketing ROI is the ultimate goal, and it's no longer an option to chase vanity metrics. Many marketers get caught in a constant pursuit of large numbers: millions of views, countless impressions, and massive influencer follower counts. However, this focus on reach often distracts from what truly drives business results. With budgets under increasing scrutiny, marketers are shifting their focus from broad visibility to measurable performance, demanding a clear ret

Karan from Buzzinly
Sep 153 min read
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Turning Views into 🛒 Purchases in Social Media Influencer Marketing
Social Media Influencer Marketing is now central to modern brand strategies, especially with Australia's booming creator economy projected to hit $1.39 billion by 2029. This isn't just about brand awareness; it's about driving direct conversions, with half of all Australians making purchases based on influencer recommendations.

Karan from Buzzinly
Jun 114 min read
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5 Indian Influencers to Watch for Eid 2025
Our top picks for Eid 2025 Indian Instagram Influencers.

Karan from Buzzinly
Jun 22 min read
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Festive Influencer Marketing Strategy: Our top Influencer picks
Our top picks for Indian Instagram Influencers that should be part of Festive Influencer Marketing Strategy

Meghna from Buzzinly
May 293 min read
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