Unpack expert predictions on influencer marketing and ugc content trends for 2026. Insights on how to optimise influencer campaigns for better ROI and performance in 2026.

Buzzinly and EcomEdge are coming together to revolutionlise ecommerce Australia with User Generated Content (UGC) solutions for PDP optimisation.

Influencer Marketing in India faces hurdles in ROI due to attribution gaps, transparency issues, and creator sustainability. Brands rely on superficial metrics, while creators face delayed payments and unfair contracts. Solutions include CPA tracking, regional micro-influencers, and transparent contracts. Buzzinly, a top influencer marketing agency in India, offers data-driven campaigns and creator equity for authentic ROI. Visit www.buzzinly.com.

Influencer marketing ROI is the ultimate goal, and it's no longer an option to chase vanity metrics. Many marketers get caught in a constant pursuit of large numbers: millions of views, countless impressions, and massive influencer follower counts. However, this focus on reach often distracts from what truly drives business results. With budgets under increasing scrutiny, marketers are shifting their focus from broad visibility to measurable performance, demanding a clear ret

Our top picks for Eid 2025 Indian Instagram Influencers.