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The Rise of Regional Influencers in India: Transforming Digital Marketing Beyond Metro Cities
Unpack how regional influencers are driving Influencer Marketing India growth. This blog post shares valuable insights and examples for marketing leaders in India to develop their regional influencer marketing strategy.

Karan from Buzzinly
Nov 84 min read
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How to Choose the Right Influencer Marketing Agency: A 2026 Guide for Brands
Essential checklist to pick the right influencer marketing agency in India covering fake follower detection, influencer marketing ROI, vetted creators, influencer payments, & shoppable content that powers commerce. Buzzinly is a leading influencer agency in India delivering measurable ROI with advanced Influencer Tech and AI.

Karan from Buzzinly
Nov 43 min read
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Three Big Challenges facing Influencer Marketing in India
Influencer Marketing in India faces hurdles in ROI due to attribution gaps, transparency issues, and creator sustainability. Brands rely on superficial metrics, while creators face delayed payments and unfair contracts. Solutions include CPA tracking, regional micro-influencers, and transparent contracts. Buzzinly, a top influencer marketing agency in India, offers data-driven campaigns and creator equity for authentic ROI. Visit www.buzzinly.com.

Karan from Buzzinly
Oct 263 min read
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Lessons from Goli's Influencer Affiliate Marketing program
Discover lessons from Goli’s ambitious Influencer Marketing Affiliate program. Learn its pros, cons, and how brands can build sustainable, data-driven affiliate campaigns.

Karan from Buzzinly
Sep 243 min read
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Influencer Marketing ROI: Why Reach Doesn't Matter (and What to Focus on Instead)
Influencer marketing ROI is the ultimate goal, and it's no longer an option to chase vanity metrics. Many marketers get caught in a constant pursuit of large numbers: millions of views, countless impressions, and massive influencer follower counts. However, this focus on reach often distracts from what truly drives business results. With budgets under increasing scrutiny, marketers are shifting their focus from broad visibility to measurable performance, demanding a clear ret

Karan from Buzzinly
Sep 153 min read
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Influencer Affiliate Marketing: Top FAQs Answered
This blog post provides an FAQ-style guide to influencer affiliate marketing. It explains how this high-ROI model shifts a brand's focus from general awareness to direct sales by partnering with creators. The guide covers key topics like finding the right influencers, structuring commissions, and tracking ROI. It also emphasizes the urgency of starting campaigns for major sales seasons like 11.11 and Black Friday to secure top talent and build audience excitement.

Karan from Buzzinly
Sep 24 min read
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Turning Views into 🛒 Purchases in Social Media Influencer Marketing
Social Media Influencer Marketing is now central to modern brand strategies, especially with Australia's booming creator economy projected to hit $1.39 billion by 2029. This isn't just about brand awareness; it's about driving direct conversions, with half of all Australians making purchases based on influencer recommendations.

Karan from Buzzinly
Jun 114 min read
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Top Benefits of Influencer Marketing
Influencer Marketing in India is experiencing an unprecedented boom. A recent report by EY  projects the industry to grow at CAGR of 25%, reaching an ⚡ estimated ₹2,900 crore by 2025 . This massive growth isn't just a fleeting trend; it's a clear indicator of the profound benefits of influencer marketing. At its core, Influencer Marketing is a powerful strategy that leverages the trust and loyalty creators have built with their audience on platforms like Instagram and YouTube

Karan from Buzzinly
May 283 min read
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